11.   The phenomenon is due to a combination of factors, from savvy marketing to what many see as a growing interest in spirituality.

12.   The stock is soaring on strong earnings from lucrative licensing agreements and the savvy marketing of its famous polo-player logo, investors said.

13.   The stock is soaring on strong earnings from lucrative licensing agreements and the savvy marketing of its famous polo-player logo.

14.   Apart from fast moving consumer goods companies, financial service providers too have realised that they need savvy marketing to survive.

15.   But less savvy marketing leaves some Boomers feeling excluded.

16.   Now, fears are growing Matsushita is too slow and bureaucratic to beat rival Sony Corp. with its savvy marketing and entertainment empire.

17.   The big fear is it may be losing out to Sony, which is growing as an international brand by taking advantage of its savvy marketing and entertainment empire.