1.   Although she has a loyal cult following, the Nashville-based Williams is hopeful Mercury will put some marketing muscle behind the disc.

2.   Also, IBM would be able to put its immense marketing muscle behind Notes to get it more exposure worldwide.

3.   Analysts said that following FTC clearance, Lilly has been cautious about exerting its marketing muscle to increase market share.

4.   Analysts said Gillette will provide Duracell with capital and marketing muscle.

5.   Analysts say that marketing muscle will determine who wins the tissue wars.

6.   And selling it well and with a lot of breathless industry hype and marketing muscle.

7.   At Home is looking for both capital and marketing muscle.

8.   ATLANTA - Mickey Mouse is putting his marketing muscle behind Minute Maid.

9.   BellSouth launched its own Internet service in August and so far it has depended on its own marketing muscle to build its subscriber base.

10.   But giant food processors, for all their marketing muscle, are never assured of victory in this fickle category.