31. For years, American Home Products has suffered from a hazy corporate image. 32. He specializes in creating corporate images for clients like International Business Machines and BMW. 33. In the process, you can improve productivity, attract and retain quality employees, improve your corporate image, reduce absenteeism, improve morale and reduce stress. 34. Just over a year ago, the company embarked on its first corporate image campaign in four years. 35. Many Russian companies acknowledge that projecting a positive corporate image is an important consideration in their charitable donations. 36. Lynch is just one of several former government officials companies have hired in hopes that their good names will help restore sullied corporate images. 37. Neither was Mackovic, whose corporate image and exquisite taste for wine were big turnoffs. 38. On the other hand -- to uphold the corporate image -- one may not get too comfortable. 39. Other energy companies, including Edison International Inc. and the Enron Corp., are jazzing up their corporate images with advertising campaigns. 40. Rather, bank executives want to begin running sometime this fall a campaign that would serve as the equivalent of corporate image advertising. |