11.   Publishers hope the Internet will make their tales more affordable and accessible.

12.   Publishers hope the serious disaster books will be hot sellers for a while because they have barely begun to tap the great resource of history.

13.   Publishers hope the technology will help them increase advertising revenue and satisfy increasingly Internet-dependent, time-crunched subscribers.

14.   Publishers hope this work would open up one of the last great content troves.

15.   Some comic publishers hope that same technology can rescue them.

16.   The publisher is still hoping to have the book in stores by mid-November.

17.   The publishers were hoping to get a head start on the fall competition.