11. Basically, what Mercury does is run software that learns from the actions of real online shoppers and then mirrors their behavior, but on a much grander scale. 12. Because they have the fulfillment side of the business down to a science, they are adapting quickly to the Web and have scored high ratings from online shoppers. 13. A lot of online shoppers share my expectations, it turns out. 14. Already, some online shoppers have begun to cut their spending. 15. Although Amazon.com remains a top choice for online shoppers, the Internet marketplace has undergone a dramatic shift. 16. Brenda Nashawaty, a frequent online shopper from Boston, was surprised to find that even her unusual last name, which is Middle Eastern, did not help. 17. But fear about having a credit card number intercepted appears to keep many online shoppers from buying over the Web. 18. But online shoppers may find that the e-commerce world has not improved much since last year. 19. Clothing designer Norma Kamali at omo-norma-kamali.com supplies online personal shoppers out of her New York boutique OMO. 20. Computer equipment still attracts the most online shoppers, according to an October report from Forrester, but books and music are catching up. |