1.   And Bousquette would not disclose statistics about the effort, which she said tracked traffic, customer acquisition and the rate at which visitors made purchases.

2.   AOL also said lower direct response rates are expected to cause customer acquisition costs to rise.

3.   A more effective solution is to create an agreement with strong incentives for appropriate goals, such as customer acquisition or new product sales.

4.   It also said lower direct response rates are expected to cause customer acquisition costs to rise.

5.   Plans for the new center come as the company shifts focus from rapid expansion into new markets into a customer acquisition and support mode.

6.   Such initiatives are aimed at customer acquisition, Blohm says, while radio and television advertising will mostly be reserved for building the SmarterKids.com brand.

7.   Yahoo can keep its customer acquisition costs low, Hull said, by using its own properties as marketing vehicles.

8.   As her own boss, she has managed direct response print and mail campaigns, customer acquisition and retention, continuity programmes and usage retention programmes.

9.   The two products, FraudBuster and ChurnAlert, are customer acquisition and retention software applications which are targeted at operators in the wireless communications market.