21.   Knowing that core audiences will come, the company takes more chances.

22.   Maintaining standards for its core audience is where hockey treads on thin ice.

23.   Maybe breaking stories and pounding Del Harris into the ground was more noble, but for McDonnell, it attracted only a small but loyal core audience.

24.   MTV is looking for buzz among its core audience of young viewers, rather than payments to cable operators, to push the channel.

25.   Now that News Corp. is buying Chris-Craft and UPN is losing those big-city stations, that core UPN audience is lost as well.

26.   One popular strategy is to concentrate on multi-ethnic shows, integrating the casts in order to hold onto the core black audience while attracting new white viewers.

27.   One NHL representative put it perfectly when he said the NBA has a core audience and the NHL has a cult audience.

28.   Prominent African-Americans including the Rev. Al Sharpton and influential national radio show host Tom Joyner have been openly critical of BET for betraying its core audience.

29.   QVC was more adroit at holding on to its core audience.

30.   Robert Bucksbaum, president of the Reel Source forecasting service, said the film presented a tricky marketing problem in broadening its core audience.