1.   In the Saxon town of Mittelbach, Bruno Banani Underwear has carved out a name for itself in designer underwear.

2.   Joe Boxer, a California manufacturer of designer underwear, is posting its Internet address on billboards.

3.   On another giant billboard, a model in designer underwear stretches languorously over the full length of the pit where a new hotel and office complex is going up.

4.   Wear designer underwear?

5.   Anyone shopping for a Chanel suit next summer will have to lay out on designer underwear too.

6.   There are men-only beauty parlours, make-up classes, cosmetic lines and designer underwear to restore shape to sagging buttocks and contain spreading waistlines.