21.   One wonders why the publisher wanted a two-page introduction by Sue Grafton.

22.   Other publishers just want my money.

23.   Publishers want small books because they assume, wrongly in my view, that nobody wants to read long books anymore.

24.   Publishers may also want to specify that certain sections be copy-able.

25.   Some disgruntled publishers want to dump the Mediamark approach entirely, and support a proposed new mail survey with larger samples just for magazines.

26.   The author no publisher wanted was able to write his own ticket.

27.   The publisher wanted to aim the book at younger people, whom Mr. Davis defined as Generation X and a bit beyond.

28.   The publisher wants his money back.

29.   They also assert that not all publishers will want to be available in every information outlet.

30.   Ultimately, the publishers want that remedy made permanent, along with monetary damages for advertising revenue Gator made on their Web sites, and punitive damages.