1.   European Car based in Paris, buys French-built cars like Renaults and Peugeots in Spain, where they are priced low because of stiff local competition.

2.   Ginsburg attributes the underpricing of insurance to a familiar strategy by insurers to price low during economic good times to expand their share of local markets.

3.   Instead of pricing insurance low to reap premiums and then to invest them for profit, Greenberg strives to profit on both his insurance and his investments.

4.   No other imports have a base price this low.

5.   They also want that information priced low enough so as to be able to help those who may need it the most.