41.   Some bankers, though, doubt the new structures are anything more than a marketing ploy.

42.   Some critics have attacked the programs as a marketing ploy that encourages doctors to take unnecessary risks to achieve successful pregnancies.

43.   Sony is counting on those moviegoers to rush to multiplexes this week thanks to one of the most oddball marketing ploys of recent years.

44.   So is this blitz of new marketing ploys finally reaching critical mass?

45.   Some past marketing ploys, however, landed with a thud.

46.   Still the bank hopes that the move will pay for itself as a marketing ploy.

47.   That would appear to be a blatant marketing ploy.

48.   That assumption, as it turns out, is a great marketing ploy but a dangerous motto for living.

49.   The answer to that is not many, some polling experts say, because for the most part, the polls are marketing ploys designed to attract traffic.

50.   The character issue is a great marketing ploy for the Diamondbacks.