11.  Landis floats the theory that some Net companies are bound to show weakness, triggering a shakeout that eventually could bring the segment back to Earth.

12.  Licensing is a natural evolution from the promotional items Net companies already give away.

13.  More than that, some Net companies have shifted to Atlanta as a place to grow.

14.  Most of the other top Net companies are also losing money, on their way to . . . losing more money?

15.  Not many Net companies have gotten in on the action yet.

16.  Some Net companies are postponing their IPOs until the market settles down and some recent new issues regain their footing.

17.  The boom and bust of Net companies last year affected not only stock portfolios, but also the housing situation of thousands of New Economy employees.

18.  The Net companies helped lead the stock market to spectacular highs earlier this year.

19.  WebMD Inc., a high-flying Atlanta-based Net company, last week announced a multi-billion dollar merger with Healtheon Corp.

20.  While consumers are thus besieged, it seems that the only social covenant held truly sacred by many consumer Net companies is with their investment bankers.