1.  At HipGuide, a New York multimedia company, employees must turn in their passwords when they leave.

2.  Bibbens, who has experience in technology, notes many multimedia companies start up with supplies purchased on personal credit cards.

3.  A director of marketing for Software Sculptors, a New York-based multimedia company, he peddles Xena interactive computer games.

4.  A multimedia company like Time Inc. can generate a great number of subscriptions through promotions on pop-up windows on America Online.

5.  A small San Francisco multimedia company is making a bid to become the latest darling of the Internet, and Wall Street appears to be nodding its approval.

6.  A top multimedia company is finding itself squeezed by the industry it helped create.

7.  But Creative Labs, like many other multimedia companies, is finding itself squeezed by the industry it helped create.

8.  But LucasArts is thought to be among the most profitable of all multimedia game companies.

9.  But the only thing in jeopardy is the free ride enjoyed by station owners and multimedia companies.

10.  Facing savage competition and flagging consumer demand, multimedia companies are finding themselves in a real-life version of Mortal Kombat.