1.  America Online executives constantly compare their big online service to cable television.

2.  America Online, Prodigy and CompuServe, the three big online services, now offer access to this burgeoning galaxy of global information.

3.  Although using a big on-line service is an easy way to experience the Internet, there are many specific software programs and services available for it.

4.  At the same time, a coalition of big financial services companies is lobbying for industry-specific breaks.

5.  -- Speaking of ads, the CIT Group, a big financial services firm, has weighed in with an opinion on the baseball impasse.

6.  But he said small service providers were also attracting customers because they offered more personalized service than the big services.

7.  He complained to CompuServe, the big online service.

8.  It was at that first job that he got the idea of providing a new generation of software for customer service for big financial services companies.

9.  Now their competitors are the big financial services companies like Fidelity, Schwab and Merrill Lynch.

10.  On the Usenet network, commonly reached through the Internet, a news group called alt.internet.services.gripes is filled with complaints about small service providers and big service providers alike.