31.  Big news stories produce geometric ratings increases at CNN and MSNBC, which otherwise are practically lifeless on the Nielsen charts.

32.  Big news this week in the world of Arizona political strategy.

33.  Big news today!

34.  A new store opened in London the other day, which in itself is not big news, since anything that is big news is disqualified from this column.

35.  Access to movie stars is dished out to those journalists most likely to increase sales, and those are mostly the big American news organizations.

36.  Acting on the pretext that this was big news because it caused a gigantic traffic jam, TV stations rushed their camera-toting helicopters to the scene.

37.  After the big news broke Friday, I spent a feverish few minutes emptying those piggy banks.

38.  Agbayani is big news on The Rock.

39.  Bridging Boundaries in Israel With ethnic conflict rampant in the world, reconciliation is suddenly big news in Israel.

40.  But he also saw CNN launching new programs as it struggled to hold its audience in the absence of big news.

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