1.   Brand A is an innovative product concept which will make life very much easier for all slimmers.

2.   Described the product loop concept.

3.   Assistance available to companies will include practical help in identifying market opportunities and creating new product concepts to suit.

4.   And Thompson said the advertising industry probably would latch onto the genre as it moves away from commercial spots and toward the more remote-proof product placement concept.

5.   Another common use of focus groups is testing product concepts.

6.   Lastly, Cordis managers evaluated each product concept to determine the degree to which it satisfied each outcome.

7.   Ms. Rossellini will work to create product concepts for Lancaster Group, which markets fragrances and cosmetics under brand names like Davidoff, Joop!

8.   The goal is to apply what the anthropologists learn to new product concepts.

9.   The beginning of any design should be a clear product concept based on a strong understanding of consumer needs, market trends, pricing and market segments.

10.   According to Ala-Pietilae, the rapid development of GSM telephony has created a solid platform for new product concepts.