51.   Two years ago, the few remaining non-Orthodox merchants felt compelled to buy ads at Christmas saying they were open on Saturdays, quelling rumors to the contrary.

52.   Traditional advertisers sometimes balk at buying ads for a game that will pit two small-market teams against each other.

53.   When a radio station opened up in the next town over, the newspaper refused to sell advertising to anyone who bought ads on the air.

54.   Yet now, Shell is buying ads on the MoJo Wire in an effort to improve its relations with the public.

55.   Plans also are underway to buy banner ads on targeted Internet commerce sites to alert shoppers to the issue, the McCain campaign statement said.

56.   And he has taken the unusual step, at least in board races, of buying television ads, putting his boyish face in living rooms across Colorado.

57.   But there were no immediate plans to buy ads in Minnesota.

58.   Charlie Smith, a state representative, bought ads in the local newspaper and on radio stations to spread the word that he had access to tickets.

59.   Conservative leader Silvio Berlusconi bought full-page ads.

60.   Gore was forced this week to buy ads in Tennessee and West Virginia after being caught flat-footed by Bush.