51.   The company seems to be coasting on its brand recognition and the vast empire built by founder Ray Kroc, they said.

52.   The chance of an Internet start-up gaining that kind of brand recognition today, Pecaut says, is slim.

53.   The financing offers come as Corporate Express starts a two-year program aimed at building its brand recognition among companies looking for an office-products supplier.

54.   The Honeywell name was retained to maintain the brand recognition associated with the well-known maker of thermostats, industrial controls and airline instrumentation.

55.   The NFL is looking to consolidate its licensing efforts to a smaller number of big companies that can also bring brand recognition to the product, said spokesman Widmaier.

56.   The same magic that sells toothpaste may help them offset increased competition by building brand recognition.

57.   Traditional retailers have inherent advantages beyond brand recognition, analysts say.

58.   Voice portals are competing with some audio services that already have brand recognition.

59.   While he acknowledged that the United States market is far different, Servitje said his company has strong brand recognition among Hispanic consumers.

60.   While Pets.com enjoyed brand recognition, not enough people were buying to make the business a success.