31.   Even so, the viewers of soap operas are getting older and are not being replaced with a comparable number of younger viewers, according to Sternberg.

32.   Executives also overhauled Headline News, giving it a fast, busy format intended to grab younger viewers.

33.   For CBS, the NFL will likely help it in its effort to reach younger male viewers.

34.   For CBS, the NFL will help its effort to reach younger male viewers.

35.   Fox appealed to the NFL because of its younger viewers.

36.   For years, of course, baseball has been accused of shortsightedly scheduling the World Series games for the late hours of prime time, alienating younger viewers.

37.   Good Morning America hopes a popular song can help draw younger viewers.

38.   Harbert acknowledged that NBC, which finished the season last year in third place, was gaining fast on ABC among younger viewers.

39.   Harbert argued last week that the perception that ABC was in crisis was exaggerated because the network still won more nights among younger viewers than any other network.

40.   He has raised the awareness of the sport to include minorities, women and younger viewers.