21.   One agency has even begun a program to urge voters to boycott candidates who use attack ads.

22.   She said Novartis had requested that Schering cease using the ad but that the company had failed to respond.

23.   TD Waterhouse started using Wink ads from February to April last year to encourage viewers to open IRA accounts.

24.   The company also economized by using newspaper ads that covered large numbers of stores, thereby cutting the cost per store.

25.   The FEC audit spells out how both campaigns allegedly broke the law in using the ads.

26.   The irony, some of them say, is that voters rarely pick up on which campaigns are using negative ads and which are not.

27.   The majority of members using radio ads are freshmen, reflecting their determination to cut costs while maintaining as strong a presence as possible in their districts.

28.   The network equipment vendor is the latest high-tech firm to use television ads to build a brand name with consumers.

29.   The San Francisco bank also urged the SEC to investigate whether Minneapolis-based First Bank broke securities laws by using newspaper ads to tout its merger plan.

30.   The TV ads will be used on broadcast and cable outlets, officials said.