21.   Now stores and designers are playing catchup with their publicity machines, the magazines.

22.   Once an actor has two or three movies in the can, the publicity machine goes into overdrive.

23.   Or will he be derided as an overrated product of the Notre Dame publicity machine?

24.   Seven years ago, she was oblivious to the publicity machine whirling around her.

25.   Suddenly, the publicity machine that had made him a star was eating him alive.

26.   Teams such as the Suns reap additional benefits from such high-profile players as Barkley, a one-man publicity machine.

27.   The hard-driving publicity machines also use supporting nominations to telegraph various messages about an actor, and the academy voters are easy marks.

28.   The Hollywood publicity machine is running full speed for Jim Carrey.

29.   The Wolfpack is getting out the publicity machine for WR Torry Holt as a Heisman candidate and will be sending out weekly updates to voters.

30.   The ultimate trick for journalists is to get a decent interview while maneuvering through the publicity machine.