21.   Corbis has been negotiating with the Hermitage in St. Petersburg, Russia, Rowan said, and a licensing deal should be announced soon.

22.   Deere likewise has a major licensing deal involving toys and clothing.

23.   Draeker negotiates licensing deals with the companies that created the original games.

24.   Financial terms of the licensing deal were not disclosed.

25.   For example, Image will package and shop around a proposed book by Ms. Pantaeva and seek out more licensing deals for its talent.

26.   For example, mainstream search engines often have exclusive licensing deals with online retailers.

27.   Gardener said any money the agency receives from its licensing deals is a side benefit.

28.   He has a licensing deal with two dozen universities, including USC and UCLA, for their logos.

29.   He also credited Apple with finally ending its self-imposed monopoly on the Mac market by signing the first in a series of licensing deals with clone makers.

30.   He says his company, which also produces jeans under the Calvin Klein Jeans brand, will pursue opportunities for other licensing deals.