21.   CBS will lend its name to the site.

22.   Celebrities lent their names in return for free membership.

23.   Celebrities make millions lending their names to enterprises they rarely visit and know little about.

24.   DiMaggio eventually agreed to lend his name to what would become his best-known charitable project.

25.   Even Hale County Republican Chairman John Skaggs, a Plainview banker, refused to lend his name to a fund-raising letter for Cain.

26.   For years, the San Jose Police Benevolent Association lent their name to a group that staged a circus.

27.   He also lends his name to investment partnerships.

28.   He has been approached about lending his name to a charity, becoming a spokesman for cancer apart from his involvement with the hospital.

29.   He lent his name to the campaign against an independent Welsh assembly that was the subject of a referendum narrowly approving the measure last Thursday.

30.   He has offered to take a huge salary reduction, serving as an assistant quarterbacks coach while still lending his name to recruiting.