21.   After the devaluation, her buying power was reduced to about half.

22.   But it also wants the Big Three to use their tremendous buying power to push the suppliers into dropping their staunch resistance to unions.

23.   But increasingly, thanks to the explosive growth in ethnic populations and their buying power, advertisers have sought out these consumers in more sophisticated ways.

24.   But through greater efficiencies and bigger buying power with vendors, Staples claims the acquisition will mean lower prices.

25.   But their buying power is also a testament to their marketing might.

26.   But without the buying power of the larger grocery chains it could not arrange competitive deals from suppliers.

27.   Buying power is defined as the total personal income that is available to spend after taxes.

28.   Buying power in a bull market makes it all possible.

29.   --Buying power is leverage.

30.   By locating a single ideal subcultural audience, marketers guarantee themselves short-term successes, but they write off the rest of the public and its considerable buying power.