11.   Aside from advertising, those relationships will be cultivated through the Internet, interactive television, and wireless and game technology.

12.   At least one early critic of interactive television agrees.

13.   Because the interactive television market is so embryonic, no single company has emerged as the premier player.

14.   Bell Atlantic and Time Warner are both still determined to be major players in the nascent business of interactive television.

15.   Bernoff says the big beneficiaries of this bonanza will be the cable operators and satellite companies, which have led investment in interactive television.

16.   Besides Internet plays, Liberty Digital has a portfolio of investments in interactive television companies whose stocks have also been caught in the technology downdraft.

17.   -- Interactive television systems such as AOLTV let friends miles apart chat while watching shows together.

18.   A new division of the company is working on high-definition television and interactive television.

19.   A third, HealthNet, to be unveiled soon, plans to deliver health-care information through an interactive television network.

20.   After decades of false starts, interactive television is creeping into millions of American living rooms.