11.   Delta Air Lines is about to launch the first ad campaign by its new agency, Leo Burnett Co.

12.   Early this month, Gramm unveiled his first issues ad, focusing on the budget.

13.   Everything changes Sunday, when the new Atlanta ventures launches its first ad campaign.

14.   For a company that started in January and began its first ad campaign just last week, Toysmart has been a surprisingly hot property.

15.   From the first pop-up ad to tiny text links on obscure pages, America Online has found more parts of its service to sell than any other company.

16.   He also claims the first full-page ad in the yellow pages of the U.S. West telephone directory and the first lawyer ad on MTV.

17.   Her first ads, attractive and engaging, have been well received.

18.   In his first ads, he emphasized the Olympic experience the year before.

19.   In Kansas City, the first Missouri ads began this week.

20.   In what is apparently the first national ad campaign of its kind, Home Depot is urging customers to use their refund windfalls on home improvement.