11.   Even the Girl Scouts promoted milk in connection with cookie sales last year -- the first time the organization ever endorsed a product.

12.   Golfer Tiger Woods edged basketball superstar Michael Jordan in a poll asking corporate executives to pick the athlete they would want to endorse their products.

13.   He began endorsing products such as Time-Life Books and Rickel Home Centers.

14.   He continues to endorse products.

15.   How did you get Mavis Beacon to endorse your product?

16.   I wanted to hire the people who would endorse my product.

17.   If a celebrity endorsed one product, invariably he or she turned up peddling several others.

18.   If she is not being written about, or trailed by paparazzi, she is endorsing every product from bread to automobiles.

19.   In recent months, the number of actors endorsing high-end products has mushroomed from a handful to dozens.

20.   In truth we need to endorse humanity before we endorse products.