1.   Apply wrinkle cream to half your face, and apply your normal moisturizer to the other half.

2.   Boomer women spend even greater fortunes on wrinkle cream, hair coloring, tummy tucks, liposuction, breast jobs and stay-young nostrums.

3.   From Clinique to Lancome and Estee Lauder, women can take their pick of anti-aging, wrinkle free creams.

4.   Instead, they sell lipsticks, wrinkle creams and facial toners in factories, airports, beauty parlors, laboratories and, sometimes, from a park bench.

5.   Long ago, makers of wrinkle creams and other cosmetics embraced the notion that high prices might mean higher sales.

6.   Nowadays Guest is the spokeswoman for a line of costly wrinkle creams.

7.   On my birthday, my girlfriend Alessandra and I raced over to Saks Fifth Avenue to find miracle wrinkle creams.

8.   Part of the problem is that many consumers associate lifestyle drugs with over-the-counter wrinkle creams, hair-growth potions and the like.

9.   The best gainers were Risperdal and Renova, a skin wrinkle cream.

10.   The maker of a wrinkle cream announced steps to validate its market position, earnings record and product quality.