1.   Among most pro sports franchises, there is a mind-set of giving the paying customer a little something extra.

2.   And how far we are from getting any kid today interested in the single most depressing sports franchise in America.

3.   As my travel agent Seymour Seitz says, their arrival was a hell of a lot easier and cheaper than bringing in a pro sports franchise.

4.   As new media have created new markets for information, sports franchises, like other businesses, have looked for ways to exploit these opportunities.

5.   As the Yankee center fielder, the centerpiece of the most revered sports franchise, Mantle became the most famous Mickey this side of Disney.

6.   Attendance is the key variable in why the Chiefs have vaulted to the upper echelon of sports franchises and why the Royals are skimming near the bottom.

7.   Because a professional sports franchise is defined by its ownership, Super Bowl XXX pits a team with heart against a team with no soul.

8.   Billionaire Marvin Davis, who has flirted several times with the purchase of pro sports franchises, has signed an option for a land tract at Hollywood Park.

9.   Black might join another medical group that treats a pro sports franchise, but getting such a job could take years.

10.   A new professional sports franchise will call Madison Square Garden its home this spring, but it will not play its games on the court or on the ice.