1.   American Greetings tried unsuccessfully to get into the toy business, said John Barker, a spokesman.

2.   And Amazon found it difficult to manage its inventory in the fickle toy business.

3.   And yesterday, DreamWorks entered the toy business in a venture with Hasbro.

4.   After a lifetime in the toy business, Jordan and Steven Kort are floating on the backs of bubbles.

5.   But anyone doing research into the toy business will soon find there is no Gobler Toys and no toy maker named Ira Gobler.

6.   But after several years of disappointing results, both companies are retrenching and focusing on their traditional toy business.

7.   But anyone doing research into the toy business will soon find there is no Gobler Toys and no toymaker named Ira Gobler.

8.   But the toy business is no place to have fun.

9.   Chief Executive Meg Whitman comes from the toy business, not the tech business.

10.   For Columbus, Ohio-based Consolidated, the purchase will add to its toy business, making it one of the biggest retailers of small toys.