1.   An ad he placed recently in Fine Cooking, a magazine for serious home cooks, drew many calls from the East Coast.

2.   A must-have for serious cooks who love to travel.

3.   But a serious cook must have this book.

4.   But several olive oils, and one innovative grapeseed oil, are worthy of the attention of the serious cook.

5.   Most serious cooks overlook cherry tomatoes, which is a big mistake.

6.   Mrs. Hardy is a serious cook whose insistence on using fresh ingredients extends well beyond chicks.

7.   Others are utilitarian and offer a limited number of items geared to commercial restaurant operations or the extremely serious home cook.

8.   Recipes may be more upscale than some backyard burger cooks are accustomed to, but these award-winning authors are serious cooks.

9.   Serious cooks at all levels will love it.

10.   The appeal is to serious cooks willing to track down malanga root and annatto seeds.