1.   But Bill Block, a partner at Artisan Entertainment, a smaller independent company, saw the film at its first midnight screening at Sundance and pounced on it.

2.   Even better, it got a midnight screening, which turned the campy film into an event when people had to be turned away.

3.   In San Francisco, midnight screenings were held.

4.   Recently, Eszterhas himself caught a midnight screening in Hollywood.

5.   The film premiered last year with a midnight screening at the Sundance Film Festival.

6.   Thus primed, the audience at the midnight screening responded wildly.

7.   Adler and company conceived the notion of midnight screenings.

8.   After seeing the movie at a midnight screening at Sundance, Artisan snapped it up, along with sequel rights, the next day.

9.   Audiences packed multiplexes throughout the day, with thousands lining up for midnight screenings and parents taking the day off to accompany children to matinees.

10.   The much-hyped movie officially opened in North America and Europe on Wednesday, but some theaters held midnight screenings Tuesday to satisfy eager fans.