1.   Even a dominant firm will face rivals seeking to find a window of opportunity to chip away at the dominant position.

2.   The firm faces several challenges as it seeks to implement that strategy.

3.   The profit-seeking firm faces the difficult task of searching for the appropriate profit-maximising output and profit Margin.

4.   Many established firms were facing bankruptcy.

5.   Each firm will face a downward-sloping demand curve.

6.   There was a strong opinion that EC firms faced considerable disadvantages compared to American and Japanese firms.

7.   This will result in downward pressure on prices as domestic firms face foreign competition.

8.   Analysts said that while all consulting firms face difficult times, PricewaterhouseCoopers seems to be in a particularly awkward place.

9.   And the firms still face hurdles from regulators in the United States and around the world before they can consummate their plans.