1.   A Super Bowl ring or national championship is deemed worth it.

2.   But averaged over several decades, that expenditure was not deemed worth the annual damage that would be prevented.

3.   The chancellor and his aides are to lead their visitors on tours of two dozen carefully selected schools with programs that have been deemed worth showing off.

4.   The idea is to give companies deemed worth saving a stamp of approval that will entice international venture capitalists back to Brazil again.