1.   Many British firms have failed in their attempts to break into the American market.

2.   Unfavourable economic conditions were blocking a recovery of the American insurance market.

3.   Enthusing about his prodigy, Prof Morgan has visions of dominating the American market.

4.   The American market is more volume oriented -- very price sensitive and driven by major chains and large department stores.

5.   Tooling for Knight was manufactured in England, approved for the American market, and test runs began late last year ready for the January production launch.

6.   But far from resting on its laurels the company now plans to make major inroads in the American market.

7.   Oxford Medical has fought off worldwide competition for a major slice of the lucrative American market where health is big business.

8.   Already there was competition from the year-round season in Washington State and a looming threat from China, which is now dumping apple juice concentrate on the American market.

9.   American markets are currently outperforming other financial markets.

10.   American markets are being filled by fish from distant waters, like red mullet from North Africa, Arctic char from Iceland and sea bass from Chile.