51.   All that customers want, Djurdjevic contended, are the services that technology makes possible, like better handling of production and sales data.

52.   Bulwik said Levi was failing to focus on what the customer wants.

53.   But as with the Toughbooks, most customers just want a super-reliable machine for use in hostile conditions.

54.   But by staying attuned to what its customers wanted, Intuit managed to fend off the attack.

55.   But car executives say few customers will want to pay in euros, because only a minuscule number of people have opened euro-denominated bank accounts.

56.   But do so many customers really want steak, or are the automakers pushing it down their throats?

57.   But an early test found that customers also wanted to watch.

58.   But except in some instances when interruptible customers want to continue receiving power, electric utilities can charge only what state regulators previously have approved.

59.   But he can also understand why his sports-loving customers wanted to change the channel.

60.   But he said one fallacy of deregulating electric utilities is the assumption that customers want a choice.