41.   Kevin McKenna, The New York Times Electronic Media Co., editorial director, communications, technology and business.

42.   Katherine Koberg usually picks books for the company in her position as an editorial director for its Web site, deciding which titles to highlight in cyberspace.

43.   Jim Andrews, the editorial director of IEG, said it was rare to get so much more out of a sponsorship than a company had reason to expect.

44.   Lee Salem, editorial director at Universal Press, has dealt with the demanding Watterson for a decade.

45.   Linda Sherry, editorial director for Consumer Action in San Francisco, said fewer stores meant fewer opportunities for customers to check coupons and flyers and compare prices.

46.   Maer Roshan, the editorial director of the defunct Talk, is pleased, sort of.

47.   Microsoft editorial director Richard Bready noted that first editions of dictionaries are known for errors.

48.   Murray Edelman, editorial director of Voter News Service acknowledged that his exit survey is not designed specifically for racial breakdowns but rather for calling elections.

49.   Penelope Muse Abernathy publishes HBR, but the next rung up the ladder belongs to Walter Kiechel, editorial director for all of Harvard Business School Publishing.

50.   Plans are being made to hire an editor and retain Troupe as editorial director.