31.   Coca-Cola Co. is spinning stories again in a new global advertising campaign for its flagship brand, but this time its commercials have a happy ending.

32.   The intriguing story is spun marvelously by writer Steven Stern with plenty of help from the words of the principals themselves.

33.   The others -- Stella Duffy, Niall Ashdown, Phelim McDermott and musician Toby Park -- sat on the sidelines and listened closely as Rosenthal spun her story.