31. Traditionally, coupons have provided an incentive to consumers to try a new or redesigned product and remain loyal to a particular brand. 32. Unfortunately, this particular brand of sweet fruit is hard to find in Georgia. 33. A few have become trademarks for particular brands and are protected by law against copy infringement. 34. Downtrade, an industry term, refers to a situation when smokers of a particular brand, usually a premium brand, shifts to a cheaper product. 35. For instance, she said, there is an ad which uses a doctor to advertise a particular brand of medicine. 36. In the end, the interplay of these can influence whether a particular brand or dose is just right. 37. Of course, not all shoppers are loyal to one particular brand. 38. Filmmaker Woody Allen is bringing his particular brand of off-beat humour to his ongoing multi-million dollar lawsuit against former producer Jean Doumanian. |