31.   Dennis F. Strigl, the chief executive of Bell Atlantic Nynex Mobile, said the company would announce a new brand identity later this year.

32.   Dick Lebeau, the new defensive coordinator, brings a new brand of creativity and pressure defense to the Bengals.

33.   During economic slowdowns, companies are more likely to introduce extensions than new brands, Adamson said.

34.   Each manufacturer is scrambling for a new image with new brands made by new designers.

35.   Even Lionel Hampton, jazz musician and longtime Republican, has said he will endorse Clinton this year because of the new brand of GOP conservatism.

36.   Gordon would not say how much Bell Atlantic was spending to develop and promote the new brand.

37.   Gallo, although much larger, has had to remake itself to compete in the premium sector, buying vineyard property and inventing new brands.

38.   Glass expects retailers to test the new brand in some stores.

39.   He also kept a date at a local microbrewery here, which is launching a new brand called Old Man Ale.

40.   Hicks, Muse plans to aggressively expand all of American Home Foods operations by boosting existing brands, adding new brands, buying other food companies and expanding exports.