31.   And the company itself gets money at a high cost.

32.   And other coffee companies are getting jittery about their prices as well.

33.   And the sales the company is getting are increasingly of its stripped-down appliances, which carry lower margins.

34.   And the company is only getting bigger.

35.   And they predict that other leaders whose companies get into trouble will have to do likewise.

36.   And the sales the company is getting are increasingly for the more basic models, which carry lower margins.

37.   And the prompt-purchase requirement means that the companies get the premium payment, which is not refundable, long before the trip.

38.   And so is the attention the company is getting across the Atlantic.

39.   And when the company simply gets silence, they start sending you the unwanted products and the bills.

40.   And with scores of Internet ventures being formed monthly, some venture capitalists are quick to switch investments if they perceive another on-line company can get to market first.