11.   Publishers know, authors know and the companies producing digital reading materials know that electronic books, or e-books, are an inevitable part of our future.

12.   The death of Dale Earnhardt proved what publishers already knew, that there is huge interest in stock car racing.

13.   The need can become overwhelming, and online publishers know it.

14.   The well-heeled publisher knows where to spend and how to hit.

15.   But with the economy strengthening and advertising increasing, many newspaper publishers knew that it was only a matter of time before the price of newsprint began to rise.

16.   Newspaper publishers have long known that newsprint prices inevitably would rise.