11.   Perkins also hopes to develop a new monthly print magazine, Hits, which is currently distributed as a quarterly insert to the Red Herring.

12.   Print magazines are not in the business of putting themselves out of business.

13.   Plenty of print magazines have cast their digital counterparts into the electronic ether.

14.   So you have to engage people in a different way than a print magazine does.

15.   The Internet, while showing encouraging signs of being a good subscription source for print magazines, is nowhere near picking up the slack.

16.   The print magazine will have an on-line component at www.webmagazine.com.

17.   Unlike print magazines that spin off on-line versions, Addicted to Noise is entirely electronic, and set up in a multimedia format.

18.   Verklin also questioned whether a Web site that had failed to meet its subscription demands could spin off a successful print magazine.

19.   Web sites can also provide more up-to-date information than monthly print magazines.

20.   Wired Digital is the on-line remnant of the Wired Ventures empire, which was carved up when the print magazine Wired was sold to Conde Nast a year ago.