11.   Baby boomers are the most spoiled, overmarketed cohort in history, accustomed to having products tailored to them.

12.   Because top management was dominated by scientists and engineers in the past, Polaroid never spotted the drawback of having its product behind the counter.

13.   Besides, each domestic producer wanted to have steel products ready for when the strike ended.

14.   Big companies still have to have good products to keep earnings rising.

15.   Both IBM and Hewlett-Packard, the second- and third-ranked players, have new products with sharply increased capabilities ready for delivery.

16.   A few competitors claim they have similar products already.

17.   A relatively small number of companies have products on the market.

18.   A speedy panel hearing for the fusion cage is important for Sofamor because it is an area where the company does not have a product, analysts said.

19.   Aerospatiale has excellent products and advanced technology, but past government largess produced a company rich in technology but inefficient and unaccustomed to the notion of shareholder value.

20.   ALRT, which replaces an earlier joint venture, already has two products in clinical trials, including a general cancer treatment and a skin cancer treatment.