11.   Advertising revenue, of course, and exclusive deals with partners like BarnesandNoble.com.

12.   AIR CARGO PARTNERS offers round-trip courier flights from major U.S. cities to London through an exclusive deal with Virgin Atlantic.

13.   Brokerage firms often cut exclusive deals with others on Wall Street to hand over their customer orders in return for payments.

14.   But John Leahy, an Airbus senior vice president, said that exclusive deals hurt more than just Airbus.

15.   But the big price tags and the exclusive deals, usually sought by the schools, have generated some bad publicity.

16.   By admittedly forcing manufacturers to include Internet Explorer on every Windows machine sold, Microsoft precluded Netscape from making exclusive deals of its own.

17.   CBS has an exclusive deal with the oldest of the on-line services, Prodigy.

18.   Companies threatened with prosecution by the BSA for using pirated software are told the charges will be dropped if they make exclusive deals to buy Microsoft products.

19.   Disney and CAA both stress that their deals do not lock them into exclusive deals with the Baby Bells.

20.   Exclusive deals, the attorneys general argue, reinforce a false impression that one product is better than another.