1.   Amid growing consumer concerns and the likelihood of new federal regulations, technology companies are starting to make online privacy a full-time job.

2.   Besides the FTC, the federal Office of Consumer Affairs and the European Union are concerned about online privacy.

3.   - Want to become more active in protecting online privacy?

4.   .com proceeded to embarrass Disney by attempting to sell its customer database, igniting a huge controversy over online privacy.

5.   A group of business interests, in conjunction with the FTC and Georgetown University, recently completed a follow-up to the FTC survey last year of online privacy practices.

6.   All this has renewed interest and concern over online privacy.

7.   But a new survey indicates that despite the EU directive, online privacy is generally more respected in the United States than in Europe.

8.   But even the mere suggestion that online privacy can get in the way of effective law enforcement has civil libertarians up in arms.

9.   Debates over online privacy have led to the proliferation of seal-of-approval programs designed to signal privacy protection.

10.   Driving this growth are falling computer prices, better encryption systems to protect online privacy, more online banking features and easier access.