1.   American Express, in pursuit of higher margins, is trying to increase sales of products such as its Optima credit card, which charges interest on balances.

2.   Analysts were buoyed by the news that the company also reported higher gross margins and several new contracts.

3.   Analyst opinion is mixed on whether the West Coast will continue to enjoy higher refining margins than the rest of the country.

4.   Analysts say the stingy sales growth reflects a move to sell more generic drugs, which are cheaper than branded pharmaceuticals but carry higher margins.

5.   And he is hopeful because the new Golf will be cheaper than its old version yet produce higher margins because of manufacturing efficiencies.

6.   And many of those sales will be for clothing, which should boost profits since they generate higher margins than other goods.

7.   And if it is higher margins that Wal-Mart seeks, cookies and laundry detergent may not be the place to get them.

8.   And many of those sales will be for clothing, which should boost profits since clothes generate higher margins than other goods.

9.   Another question is whether Rhone or Elf would want to part with properties that deliver higher margins than their core businesses.

10.   Being a pioneer has allowed the bank to establish margins much higher than those in more competitive markets.